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Respect attention

Many things are happening. Which ones should interrupt a person?

Only the ones that need a decision. Keep everything else quiet and easy to find later.

Try it

Needs you

How to design it

  1. 1

    Start quiet

    Show finished work in a calm list. No sounds, no badges.

  2. 2

    Use amber only for action

    A small amber dot means a person has to do something. Nothing else gets it.

  3. 3

    Put the urgent row first

    Items that need a person go at the top, with a clear button.

  4. 4

    Clear it when done

    Once the person acts, the dot goes away.

Do and avoid

Do

  • Say why a person is needed, in a few words.
  • Group finished items together.
  • Let people choose how often they hear from you.
  • Remove a prompt once it is answered.

Avoid

  • Do not use amber for good news or tips.
  • Do not alert for every finished task.
  • Do not stack several pop-ups at once.
  • Do not nag with the same reminder.

Why it works

People have a limited amount of attention. When everything calls for it, they stop noticing any of it. If the tool only speaks up when it truly needs them, they learn that a dot means something and they act on it.

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